We all work hard to have the best life possible, a happy life. Whatever money we have left after taking care of the basic necessities, we need to “invest” wisely, not in the financial sense, but in the happiness sense.
A 20-year study conducted by Dr. Thomas Gilovich, a psychology professor at Cornell University, reached a powerful conclusion: Don’t spend your money on things. The trouble with things is that the happiness they provide fades quickly. There are three reasons for this::
We get used to new things quickly. What once seemed novel and exciting quickly becomes the norm.
There will always be something new and improved . As soon as we get something new, a better option pops up and we want that instead.
The happiness wont last as long as the thing we purchased. Once we get it we become used to it and the thrill is gone.
Experiences, on the other hand, can be fleeting but stay with us forever. And that is why everybody loves travel. Travel changes us in the best possible way. Experiencing new tastes, adventures, sounds and thrills opens our minds, gives us perspective about what is really important in life and creates never ending memories shared with our loved ones that strengthen our bonds with them. It also helps us understand the differences between the different inhabitants of the planet, their cultures, beliefs and traditions, creating an understanding that can’t be learned any other way.
The job of the travel consultant has become that of the experience guru. We are able to guide our clients to explore different things, sometimes outside their comfort zone, enabling positive change and opening their eyes to the thousands of wonderful destinations and activities that will take your breath away and make you feel things no material purchase can compare to.